- DoorDash and Meta are piloting stablecoin payouts, signalling a shift beyond trading into real-world payment infrastructure.
- The use case centres on simplifying global disbursements rather than just reducing costs or settlement times.
- Hougan argues these systems could onboard millions of users and drive stablecoins toward large-scale adoption.
Efforts by major technology platforms to integrate stablecoins into payment systems are signalling a potential transition from niche crypto usage to broader financial applications, according to the latest memo from Bitwise CIO Matt Hougan. The memo highlights pilot programmes from DoorDash and Meta as early indicators of how stablecoins could expand into global payout systems.
DoorDash, which operates in over 40 countries and facilitates billions of transactions, is testing stablecoin-powered payouts using Stripe-led infrastructure. The initiative targets cross-border payments, aiming to reduce friction tied to banking systems, currencies and settlement delays.
Meta has also introduced stablecoin payouts for a limited number of creators, allowing them to receive USDC directly into digital wallets via blockchain networks. The feature is currently available in Colombia and the Philippines, with Stripe supporting transaction processing and reporting requirements.
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Growth Beyond Trading
These developments come as stablecoins represent an asset class of roughly US$300 billion (AU$420 billion), with projections in the memo suggesting significant expansion if adoption broadens into everyday payments. The memo emphasises that simplicity, rather than just speed or cost, is a key driver for businesses managing large volumes of global transactions.
Hougan concludes that the most important impact may come from onboarding new users through payout systems run by major platforms. He indicates that once users hold stablecoins, they gain direct access to wider crypto services, supporting the view that adoption could expand to hundreds of millions of users over time.
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