BNB Flips XRP As Price Hits $1,300 Record High – What’s Next?

As the crypto market rallies, BNB continues to hit new record levels, surpassing some of the largest cryptocurrencies by market capitalization and leading some analysts to suggest that its end-of-year run has just started.

BNB Sees 30% Weekly Run

After a massive Q3 rally, BNB has started the last quarter of the year with a remarkable 30% rally. Over the past week, the cryptocurrency has recorded four new all-time highs (ATHs), climbing the list of top cryptocurrencies by market capitalization.

The altcoin recovered from the late September pullback a week ago, reclaiming the $1,000 barrier. At the time, Analyst Ali Martinez suggested that turning this level into support would set the stage for a 30% rally toward the $1,300 target as part of its bullish breakout from its macro range.

Notably, BNB had been trading within the $200-$700 price range since 2021, finally breaking out of this zone during the Q3 rally.

On Tuesday, the altcoin jumped 7% and hit a new record high of $1,330, reaching a market capitalization of $182 billion. According to CoinGecko data, BNB surpassed Tether (USDT) and XRP, becoming the third-largest cryptocurrency by this metric, only behind Bitcoin (BTC) and Ethereum (ETH).

Following this performance, some market watchers have raised BNB’s price target to higher levels, suggesting that its end-of-year bull run may just be starting. Analyst NekoZ recently affirmed that the cryptocurrency was “executing a master class in trend continuation,” highlighting its performance over the past three months.

According to the chart, the altcoin has had two key breakouts since July, each followed by price expansion to new highs. Now, BNB appears to be repeating the same setup, which targets the $1,500 barrier next.

Similarly, Crypto Patel considers that if momentum continues throughout the Q4 run, the cryptocurrency could be heading for another 53% rally toward his second cycle target of $2,000. “You can doubt targets, but not momentum,” he wrote on X.

Rally Pushes Corporate Holdings To New Highs

Amid its bullish rally, Nasdaq-listed CEA Industries, the world’s largest BNB Treasury Company, announced that its total Digital Asset Treasury (DAT) strategy holdings have reached a total of $663 million in assets.

The company shared that it now holds a total of 480,000 BNB tokens as part of its goal to own 1% of the altcoin’s total token supply by the end of 2025. According to the Tuesday statement, the company’s total investment amounts to approximately $412.8 million, with an average acquisition cost of $860 per token, and an estimated BNB value of $585.5 million by October 6.

David Namdar, CEO of CEA Industries, commented on the milestone, stating: “BNB’s all-time highs are a clear validation that the global markets are waking up to the inherent value, credibility, scale, and utility of both the asset and underlying ecosystem.”

It’s worth noting that the ecosystem has also seen a strong performance throughout the past few months, with multiple projects built on the network leading in terms of profitability.

On Monday, BNB Chain revealed it had adopted Chainlink’s data standard to bring official US Department of Commerce (DOC) data directly to its blockchain.