Binance just published 2021 Global Crypto User Index – a global survey on 61,000 crypto user around the world showing data on their motivations, behaviors and preferences.
Here are some of the main takeaways:
Crypto user demographics
- 95% of users were male
- 41% are qualified with at least an undergraduate degreee
Reason for buying crypto
- 52% consider crypto as a means of income
- 48% consider crypto investing as a hobby
- 38% own crypto because they distrust the current financial system
- 39% of cryptos are just bought and then HODL’ed
- Only 3% of users regretted buying crypto
Portfolio
- BTC is held by 66% of users who own any crypto (30% of which allocate only 1-20% to BTC)
- 35% of users held no BTC in their portfolio (and only 2% were 100% in BTC only)
- BNB and ETH were the other popular coins held at 57% and 56% respectively
- DeFi is most popular in Southeast Asia, where over 52% of users are using dApps
- 78% of users would rather use bank coins instead of stablecoins
Crypto storage
- 60% of users keep their crypto on exchanges
- 26% store in cold wallets
- 11% store in hot wallets
- 3% other
You can view the full report here.
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